Blog Archive
We like to post our thoughts, ideas, past work and also share any great design or creativity that we discover along the way. Please feel free to get in touch, make comment or share your creative gems with us.
Archive of: Bespoke
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Brainstorm your way to New Ideas
08 September 2015
Creating fresh or new ideas can be a challenge, especially when you have 1000 other things to think about and work upon each day. However creativity is the life blood of most businesses and helps businesses to keep ahead of the game. Taking time out and brainstorming is the way to go - but these sessions have to be done correctly to help ideas flow and make these sessions feel worthwhile.
If you have a project that needs some creative input and would like to arrange a free brainstorming session please don’t hesitate to get in touch. Your next genius marketing idea could be just one meeting away! 020 8697 6976
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Love it or Loath it - every business needs it. Here's why...
08 June 2015
Incorporating social media into your marketing is becoming more and more important to SMEs. Social media is not a sales tool, per se, but should form part of the collection of channels you use to promote and market your product & services.
Social media is now the number one internet activity, with 72% of users active on social media channels. Social media usage is also growing considerably amongst the older generations with 60% of 50-60 year olds regularly using it. Therefore your target markets are very likely to be using social media.
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Creating Your Video Marketing Strategy
13 May 2015
For businesses that are yet to embrace video production as a promotional vehicle - the plethora of statistics that have been collated on this activity would strongly suggest that it soon should become an established part of your marketing mix:
• 50% Of internet users watch business related videos on YouTube, weekly
• 75% of video users visit the marketer’s website afterwards
• Video increases customer’s understanding of your product or service by 74%
• A third of online activity Is spent watching video
• 70% of marketers are using videos in their marketing strategy
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What does your colour pallet say about you?...
11 February 2015
The psychology of colour plays a key role in designing an effective brand/logo.
The human mind is hugely responsive to visual stimuli and colour is one of the main defining factors in that response. On both a conscious and subconscious level colour transmits meaning – in the natural and cultural worlds.
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Is your brand in need of a makeover?
13 January 2015
By making slight adjustments to your current logo or brand colour you can…
• Gain interest from potential new customers
• Create motivation and excitement within your organisation
• Ensure your brand keeps current and innovative
• Demonstrate to existing customers are aware you need to move forward as a company
• Create interest in relevant industry media and social media channels
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Be Creative at Christmas
09 December 2014
We believe that Christmas is a perfect time for creativity to flourish. A time to raise a smile from your clients amid the end of year tiredness and remind them of why you stand apart from others.